Now that you’ve chosen a color palette and a font family, you’re ready to create a template for product covers. Creating product covers has been challenging for me. I feel more confident creating resources than I do with the packaging (I’m not a designer!). I used to start from scratch each time I designed a cover. Now, I use a simple template for most of my covers. It looks something like this: This template gives me space for a title, a subtitle, and an image. The two text boxes prevent me from squishing as many words as possible onto the cover. Here’s how some of the finished products look: How…
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A Regular Person’s Guide to Creating a TpT “Brand,” Step 2: Choose a Font Family
To reiterate, this short series is for non-graphic designers who simply want to make their TpT products attractive, recognizable and cohesive. I’m using “branding” very loosely (and somewhat skeptically) here. So, step 1 was to choose a color palette. Step 2 is to choose a font family… About Font When I began creating products for TpT I was lost when it came to font. I mistakenly thought that a bunch of random fonts thrown together on the page would make products look more exciting. Instead, it just made them look busy. I’ve seen lots of people on TpT and Instagram who use cute (purchased and downloaded) fonts really well. These…
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A Regular Person’s Guide to Creating a TpT “Brand,” Step 1: Choose a Color Palette & Import it to Keynote
Do you hate the word “brand” as applied to yourself? Are you already cringing? Yeah, yeah, yeah, me too. But when I say “brand” I’m not talking about staging a fabricated life so you can get more instagram followers, likes, re-shares or whatever. I simply mean taking a few simple steps to make your TpT products attractive, recognizable, and cohesive. The first step is to choose a color palette. This will make designing a logo, product covers and blog posts simpler. If there is a set of colors you already like to use, then great–you’re almost done! But if you don’t have an eye for color (I don’t), here are…
